Why Choose Us?
We’re not for everyone. But if you choose to work with us, we will make you successful.
The core of the 'edge' in PerformanceEdge is the approach we use to work with you, your team and your organization. It's a pragmatic approach that spans the reality of your current situation to a strategy for increasing value. In the middle, we provide the right mix of service and funding customized to maximize the value of your business. We use all of our experience and the power of the PerformanceEdge Framework to create a winning plan for your business ... whether it requires a path to profit, grow or exit. If you’re looking for a business development partner that is active and works for you, PerformanceEdge is it.
Do you want to gain an edge?
The six steps in the PerformanceEdge framework are a strategic and operational roadmap for making great decisions … and building a great business.
The PE Framework
The PerformanceEdge Management Framework is the way we work.
Our experiences tell us that this type of a process gives you the proper foundation to know that the decisions you are making are well founded. We can plan for outcomes that will make your business healthy because the support for the decision (and strategies within it) is built on philosophy that balances financial reality, market feedback and management excellence.
The framework is geared strategically towards business development where growth options are at the center of the discussion. It is also an excellent filter for daily-use tactical decision making that optimizes operations. When we work with your organization as an advisor, consultant or investor, we're always focused on aligning around answering the questions that are at the center of these six steps:
- What is Reality? Are you healthy? Is your ability to execute high or low? Is your plan based on real market feedback? Great leaders discover the real status of their business before they do anything … from profitability to growth to customer satisfaction. Guesswork isn’t good enough. We’ll help you build a culture that values being real.
- Are you relevant? Is a question that cuts to the core of your ability to grow. How important your business is to the buyers you hope to capture and what impact you have on their business will determine how much of the market you can (or should choose) to exploit.
- How well do you execute? Determines the speed at which you should plan to operate. From how fast you create new offerings to signing new customers to completing projects (inside and outside the company). As any driver knows, there is a safe speed, an appropriate speed, high speed and an out of control speed.
- Is your management mature? The balance you have created in your organization between emphasizing daily operations vs. strategy will determine how easily your company will embrace change. From the number of scenarios you consider to the options you pursue to the adaptability of your management team ... each is a key indicator to your success. An agile business is a proactive business, anticipating change and ensuring that your company is prepared to adapt.
- How repeatable is your business model? Do the financial and execution foundations you put in place allow you to keep going in the direction you’re headed? Success is never as fast as you’d like. The sustainability test helps you define how patient you'll need to be. And, how much funding you might require.
- Can you quantify the value being created? The point of exchange is the ultimate payback on your business development plans. When you’ve developed your business (or made a decision) based on a real analysis as to how well it increases your relevance, maintains the appropriate velocity, has agility built-in and can sustain itself for the long haul, you’re focused on the right things ... creating value.
The core of this process is identifying your ‘authentic purpose’, the reason your business exists and the value it creates for your customers. This purpose is the foundation of your business. Once it is in place, it becomes a filter for everything you do ... the investments you make, the customers and partners you embrace, and the solutions you offer to your market. We'll work with to make sure your foundations for all decsion making are well founded. As a result, you'll create value for all of your stakeholders move naturally down the path of becoming a company that is easy to do business with.
The PE Framework is designed to enable your business to make great decisions ... and build a great business.
